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Bra Profiles


Balconnet

Balconnet

A balconnet bra creates a flattering décolletage, lifting and separating your bust to increase the appearance of cleavage without pushing your breasts together. A balconnet bra uses wide set shoulder straps and suits most breast shapes, particularly when they begin to lose their elasticity.

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Contour

Contour

A contour bra has cups constructed of thin, moulded foam to give a smooth shape to your breasts without adding volume. It can have a wire or be wire-free, and retains its shape even when it’s not being worn! The foam cups also prevent show-through.

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Maternity

Maternity

A maternity bra is designed for pregnant women and nursing mums. A maternity bra gives you greater adjustment than a fashion bra. They are also usually lined with cotton, for comfort, and are underwire free. Maternity bra straps are secured by clips or magnets, making breastfeeding easy and convenient.

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Push-Up

Push-Up

A push up bra accentuates your cleavage by pushing your breasts together, while inbuilt padding at the bottom of the cup increases volume and define shape. Push-up bras are available in both balconnet and plunge styles.

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Soft Cup

Soft Cup

A soft cup bra is completely wire-free, and provides comfort (and very slight support) under your bust using a fabric or elastic band. Wear it whenever you’re feeling at your most seductive!

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Sports Bra

Sports Bra

A sports bra is perfect for you to exercise in. Lined for comfort, it uses wider straps, and has broader cup coverage to reduce stress on your breast tissue. Your sports bra also provides greater support from the front and sides, while a reinforced underband keeps it in place. Different types of sports bras are available for low to moderate, and high impact activity.

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Strapless

Strapless

A strapless bra is an underwire bra with wide sides and no straps (or removable straps). It is ideal for wearing under tube tops and strapless dresses and tops. Special design features provide support via your underbust, such as boning, and silicone or wide elastic to keep it in place.

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Underwire

Underwire

An underwire bra gives your bust a natural profile, and can be worn as an everyday bra. Underwire bras come in various styles, designs and fit including rigid cups (for greater lift) and stretch cups (for a more relaxed profile).

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T-Shirt Bra

T-Shirt Bra

A t-shirt bra is an every day bra designed to disappear under the thinnest fabric. It features smooth, seamless cups and can have a plunge or balconnet shape. T-shirt bra styles include Underwire, Contour and Push-Up.

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