NEW
Body & Mind
Let’s get one thing clear: lingerie isn’t just about looking good. It’s about feeling something — supported, empowered, maybe a little cheeky, definitely comfortable. And yes, sometimes sexy… but on your terms, not anyone else’s.
At Bendon, we believe great lingerie is for every body, not just the ones you see in filtered ads or glossy billboards. This is your guide to feeling amazing in lingerie, no matter your shape, size, or mood. Because confidence doesn’t come from a tag — it comes from how you feel when you put it on.
Ever slipped into a bra that instantly made you slouch, tug, or sigh? That’s not you. That’s your lingerie working against you.
The right fit changes everything. It lifts more than your bust — it lifts your day. The wrong fit? It’s the emotional equivalent of wearing wet socks. Annoying. Distracting. Unforgivable.
It means walking past your mirror and thinking, “Damn, I’d date me.” It means choosing to wear the nice set on a Tuesday just because. It means not waiting until you’ve lost weight, gained confidence, or hit some imaginary milestone to feel good in your own skin.
It’s not about impressing anyone else — it’s about impressing yourself.
Let’s start with the basics:
Bras:
Find your actual size — not the one you guessed in high school. Our Fit Guide helps you measure at home or visit a store for a fit session that feels more like a chat than a chore.
Briefs & Bottoms:
High-waisted? Hipster? Seamless? Your comfort zone might surprise you — and you don’t have to sacrifice style for practicality.
Pro tip: a matching set is a fast track to feeling like you’ve got your life together.
Bodysuits & One-Pieces:
Total power moves. Support, style, and layering potential in one.
It’s not just about what you wear — it’s how you wear it. Here's how to build that inner fire (without faking it):
Here’s your reminder: you don’t need a special occasion to wear the “nice” set. You are the occasion.
Laundry day? Wear the lace. PMS? Still wear the lace. Haven’t left the house in 48 hours? Definitely wear the lace.
Because feeling like your best self shouldn’t be reserved for the weekends or someone else’s approval.
Every body has stories. Stretch marks, scars, softness, curves, edges — they’re not flaws. They’re facts. And lingerie should honour them, not hide them.
At Bendon, we make lingerie that moves with your body, not against it. That supports your every chapter, from your first bra to the one you wear under your power blazer to the one you reach for after a tough day, just because it makes you feel like you again.
Because every woman deserves a better bra — and a better experience. And looking good in lingerie? It starts with feeling great in your skin.