The insider blog

Fit experts

July 16, 2025

How to Wash Your Bras Without Ruining Them

We get it. Life is busy. But a little TLC goes a long way — and if you’ve invested in a bra that fits, supports, and makes you feel like your life is mildly together, you really want it to last.  ...

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Fit experts

July 19, 2022

Lingerie Care 101

Forget frayed lace, misplaced underwires, stretched straps and discoloured underwear, carefully care for your bras and briefs to give them the long and healthy life that they deserve.

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